Beefing Up Your Marketing Plan: Making sure yours is still relevant

By Nicole Klimek, Joy Rust 184 May-June 2016 As competition creeps up to #1 on the “food co-op worry list,” many co-ops find themselves wondering [...]

Analyzing Your Store’s Systems

By Mary Myers, Walden Swanson 042 September - October - 1992 This is the third in a series of articles based on Business Planning For [...]

Marketing and promotion

Learning objectives: the basics of branding -- it's more than just your store's logo what is meant by "target market" and why it is important [...]

Create a Marketing “Profit Center” With an Effective Newsletter

By Patricia Cumbie 091 November - December - 2000 If you knew you could increase sales up to 50 percent on a product promotion, you'd [...]

What Cost Ignorance?

By Mark Mulcahy 087 March - April - 2000 I once saw a bumper sticker that said, "If you think education is expensive, try ignorance". [...]